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Stay Modern. stay new york
New York - Skyline View
Stay Modern Stay ROW NYC - New York
Dynamic Connected and unforgettable ROW NYC - New York
Welcome to row nyc

Steps from Broadway. Center of It All.

Steps from Broadway Center of It All near ROW NYC - New York
Dynamic Connected and unforgettable ROW NYC - New York

ROW NYC returns with a renewed spirit and a front-row address in the heart of Times Square. Steps from Broadway, dining, shopping, and city landmarks, the hotel offers a comfortable place to land between every NYC moment. Reimagined guest rooms provide a modern reset after days of exploring, while Percy All Day brings coffee, cocktails, fresh local fare, and shareable bites together from morning to night. From early mornings to late nights, experience New York City exactly as it was meant to be: dynamic, connected, and unforgettable
 

your great escape

Contemporary and Comfortable Guest Rooms

Thoughtfully designed rooms offer a comfortable escape from the city’s nonstop energy. Smart layouts, modern finishes, and inviting spaces create the perfect place to relax after a day exploring Times Square and beyond.

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Premium King City View room at ROW NYC - New York
Premium King City View
Superior Queen room at ROW NYC - New York
Superior Queen
One Bedroom Suite Queen at ROW NYC - New York
One Bedroom Suite - Queen
Superior Two Doubles ROW NYC
Superior Two Doubles
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    location

    Explore the Neighborhood

    Times Square near ROW NYC - New York

    Times Square

    1 minute Walk
    Central Park near ROW NYC - New York

    Central Park

    20 minute Walk

    Theater District near ROW NYC - New York

    Theater District

    5 minute Walk

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      special offers

      Big Savings, Big Experiences

      Discover exclusive deals and limited-time offers at ROW NYC Hotel. Enjoy special rates, packages, and more for an unforgettable stay in the heart of New York City.

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      Celebrate Grand Opening Special at ROW NYC - New York
      Grand Opening Special

      Celebrate our grand reopening with an exclusive limited-time offer. Stay 2 or more nights and enjoy 20% off your stay—experience refreshed spaces, elevated comfort, and exceptional hospitality at special savings.

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      Bed & Breakfast Package at ROW NYC - New York
      Bed & Breakfast Package

      Begin your morning with a Continental Breakfast from Percy All Day, ideal for fueling up before a day of exploring New York City and everything just outside your door.

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      Park and Stay at ROW NYC - New York
      Park & Stay

      Arrive with ease and skip the stress of city parking. This package includes valet service in a secure nearby garage, making your NYC stay smoother from the moment you pull up.

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      Our exclusive pet packages at ROW NYC - New York
      Row NYC Pet Package

      Bring your furry companion along for the adventure. This package includes pet-friendly perks so you can explore NYC together, with comfort and convenience for both you and your pet.

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      Stay & Dine with Percy All Day ROW NYC - New York
      Stay & Dine with Percy All Day

      Enjoy a $25 daily credit to use at Percy All Day, perfect for dinner and drinks after a day in the city. From cocktails to comfort food, it’s your go-to spot from afternoon to evening.

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      The Ultimate Times Square View Package
      The Ultimate Times Square View Package

      Celebrate ROW NYC debut with exclusive access to The City’s newest viewing deck at the iconic One Times Square building.

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        dine & drink

        Crafted Food & Drinks

        Just off the lobby, Percy All Day serves coffee, comfort food, and cocktails from morning to night. It’s the perfect place to start your day, regroup after exploring, or settle in for the evening.

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        Take A Closer Look

        Moments That Capture NYC Living

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        Stylish modern lounge area at ROW NYC - New York
        Everything Your Group Needs with ROW NYC - New York
        Sunlit modern living room of ROW NYC - New York
        Room with modern infrastructure at ROW NYC - New York
        A vase of lush green and white flowers sits at ROW NYC - New York
        Modern office space with amenities at ROW NYC - New York
        Lobby and Meeting area at ROW NYC - New York
        Percy All Day in ROW NYC - New York
        A waiter serving drinks in ROW NYC - New York
        From the first sip to last call at ROW NYC - New York
        Stylish cafe area of ROW NYC - New York
        Cozy restaurant interior with modern sitting at ROW NYC - New York
        faqs

        Everything You
Need to Know

        Get to know our rooms, amenities, and services before you arrive. Find helpful answers to plan your stay with ease.

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Need to Know
        Does ROW NYC have an on-site restaurant?

        Yes, ROW NYC features Percy All Day, an all-day café and bar offering coffee, light bites, and cocktails from morning to night in a lively, social setting.

        What are the check-in and check-out times at ROW NYC?
        Check-in at ROW NYC begins at 4:00 PM, and check-out is at 12:00 PM. Early check-in and late check-out may be available for an additional fee and are subject to availability.
        Does ROW NYC offer Wi-Fi to guests?
        Yes, ROW NYC offers Wi-Fi access throughout the hotel for a fee. Guests can stay connected in their rooms and public spaces. Details about pricing and access are available at check-in for a smooth stay in New York City.
        Does ROW NYC have on-site dining options?
        ROW NYC features Percy All Day, a lively café and bar located just off the lobby. Serving coffee, pastries, comfort food, and cocktails, it operates from morning to night and offers a relaxed, social setting for guests and locals alike.
        What types of rooms and suites are available at ROW NYC?

        ROW NYC offers a variety of room and suite options designed to suit different travel needs and preferences. From comfortable guest rooms to more spacious accommodations, guests can choose the option that best fits their stay.

        To explore detailed descriptions, layouts, and amenities for each room and suite type, we recommend visiting the Rooms & Suites page on our website, where you’ll find the most up‑to‑date information and photos.